Job Overview
As a Marketing Specialist at Logikality, you will play a pivotal role in shaping our brand’s presence and voice in the technology services industry. You will be responsible for developing and executing marketing strategies that enhance our visibility, engage our target audience, and drive user acquisition and retention.
Key Responsibilities
- Develop and implement effective marketing strategies and campaigns across various channels including digital, social media, and traditional platforms.
- Manage and optimize our online presence, including the company website, social media profiles, and content marketing.
- Conduct market research to identify trends, competitor strategies, and customer needs.
- Collaborate with the sales team to align marketing strategies with sales objectives.
- Analyze and report on the performance of marketing campaigns to gauge ROI and inform future strategies.
- Organize and participate in events, webinars, and trade shows to promote brand awareness.
- Develop and manage marketing budgets.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience in marketing, preferably in the technology sector.
- Strong understanding of current marketing tools and strategies.
- Excellent communication and presentation skills.
- Ability to work collaboratively in a team environment.
- Proficiency in digital marketing platforms and analytics tools.
Job Category: Digital Marketing
Job Type: Full Time